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Target holiday gift card.

Illustration

Project type

Target

Client

2022

Date
target
Diana Beltrán logo

For 2022, Target contacted me to create a holiday gift card. The brief included greenery, mainly pine branches with pine cones and snow. I created a paper cut lay out illustration, with elements coming from different angles and a celebratory text in the middle. This configuration allowed me to layer different elements to create depth and also interlay the branches with the text. The final delivery was a HI RES image, to be printed in the holiday gift card format (the size of a credit card).

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This gift card is available for the 2022 holiday season online and in store. If you are a target customer, I hope you enjoy this illustration I created.

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